Little POM Wonderful scored a victory at the Supreme Court yesterday allowing it to go ahead and sue giant Coca-Cola for misleading consumers into believing that its pomegranate-blueberry drink might actually contain more than just 0.5 percent of the juices. The result was not unexpected; during arguments in April, Justice Kennedy asked the lawyer for the Real Thing, “Is it Coke’s position that national uniformity consists in labels that cheat the consumers like this one did?”
The case is POM Wonderful v. Coca-Cola, and I’m going to go have a Coke.